NEWS
Mindware signs Value-Added Distribution Partnership with SUSE to accelerate enterprise open-source adoption
Mindware, a leading value-added distributor( VAD) in the Middle East and Africa, has signed a strategic distribution partnership with SUSE, a global leader in enterprise open-source solutions.
The agreement aims to accelerate the adoption of SUSE’ s enterprise portfolio across the Middle East and North Africa( MENA), supporting organisations seeking secure, flexible and sovereign IT infrastructure.
Under the partnership, Mindware will distribute SUSE’ s portfolio, including SUSE Linux, SUSE Cloud Native as well as SUSE Edge and SUSE AI solutions. The collaboration will focus on channel recruitment and enablement, joint go-to-market initiatives, demand generation and comprehensive technical support.
The partnership comes as organisations across the region reassess their infrastructure strategies in response to rising virtualisation costs, evolving regulatory requirements, and increasing demand for digital sovereignty. By combining SUSE’ s enterprisegrade open-source technologies with Mindware’ s regional expertise and partner ecosystem, the companies aim to deliver cost-effective and scalable infrastructure solutions across key industry verticals.
Nicholas Argyrides, Vice President Gulf and East Africa at Mindware, said:“ Partnering with SUSE strengthens our infrastructure portfolio with enterprise-grade, vendor-neutral solutions. As organisations modernise their environments and explore alternatives to traditional virtualisation, SUSE enables our partners to address these needs confidently. Together, we are committed to equipping the channel with the tools, expertise and support required to drive Digital Transformation across Middle East and North Africa.”
Left: Nicholas Argyrides. Right: Ismael Ibrahim
QBurst deepens Middle East commitment and makes key appointment
QBurst, a design-led digital engineering company powered by High AI-Q, has appointed Shivkumar Subramaniam as Regional
Head, Middle East, based in Dubai, UAE.
The appointment underscores QBurst’ s strategic commitment to building a locally rooted presence in the Middle East and strengthening its ability to serve enterprises and governments across the region.
The Middle East represents one of the most significant growth opportunities in the global technology services market. According to
Deloitte & MBZUAI, State of AI in the Middle East 2025 report, over 80 % of organisations in the region feel intense pressure to adopt AI, yet nearly half lack the talent and technology capabilities to scale it successfully, and a third report no returns from their AI initiatives.
Closing that gap between AI adoption Shivkumar Subramaniam and AI value is the opportunity QBurst is positioned to capture.
Subramaniam is a global technology business leader with over three decades of experience building and scaling digital and technology services businesses across the Middle East, Asia Pacific and India. He has led multi-country P & L portfolios and driven large-scale Digital Transformation initiatives for enterprises and governments across industries.
“ The velocity of Digital and AI Transformation in the Middle East is remarkable. What’ s truly compelling is the complexity and scale of the projects being undertaken – from smart governments to intelligent enterprises,” said Shivkumar Subramaniam, Regional Head, Middle East, QBurst.
10 www. intelligenttechchannels. com