PARTNERS ’ PERSPECTIVE that it remains fresh and does not contain
anomalies or duplicates .
This makes it challenging for customers to use AI solutions to drive automation safely and securely . In 2024 , the channel will see a growing need to tackle this issue by offering solutions with built-in data observability capabilities . This will enable customers to easily identify what data is available across various silos and cloud platforms and understand the relationships and dependencies it contains .
As a result , they will be better able to ensure that the data they use to drive automation is of sufficient quality .
Sustainability and cloud costefficiency will be primary for the channel in 2024
In 2024 , the channel will see a growing demand to help its customers improve their environmental sustainability and tackle the rising costs of cloud environments .
As volume of data continues to grow , it becomes increasingly difficult to ensure that it remains fresh and does not contain anomalies or duplicates .
The channel can help customers avoid unnecessary resource consumption through these observabilities use cases , reducing their cloud environments ’ costs and carbon emissions .
Customers will turn to the channel to improve productivity of developers
In 2024 , organisations will increasingly turn to the channel to improve developer
therefore , need to be proficient in platform engineering to build IDPs easily .
They will also need to unify these platforms into a single source of observability and security data to enable their customers to automate development processes accurately , based on a precise understanding of their digital service environments .
Channel will begin to see demise of SIEM solutions
In 2024 , the channel will see more customers looking to replace legacy security information and event management , SIEM systems with next-generation threat intelligence and analytics solutions .
Organisations increasingly need to look beyond basic SIEM and log analytics tools to
The increased use of AI solutions will increase cloud resource consumption as organisations use more computing power . This increased consumption will expand carbon footprints through scope 3 emissions created by cloud services .
By applying observability data to new use cases , the channel can help customers offset this impact and remain on track with their sustainability and cost-efficiency initiatives . For example , observability data can provide detailed insights into areas of inefficiency within cloud environments and can be used to optimise resource allocation automatically . productivity to keep up with the speed of innovation . Customers will seek help from their channel partners to build internal developer platforms , IDPs that enable self-service by productising the tools and processes needed to deliver better quality software faster . Channel partners will , get the insight needed to respond to security threats quickly and decisively .
The channel will have an unmissable opportunity to meet this need by offering threat analysis solutions that combine multiple types of AI to surface detailed context from a broader range of data sources . •
INTELLIGENT TECH CHANNELS 25