Intelligent Tech Channels Issue 72 | Page 26

GLOBAL
REGIONAL CHANNELS
GLOBAL

VEEAM UPDATES PROPARTNER NETWORK WITH PREDICTABLE PROFIT , IMPROVED DEAL REGISTRATION , INCUMBENCY PROTECTION

Veeam Software announced several updates and enhancements of its Veeam ProPartner Network programme aimed at helping partners around the world to benefit from the growing adoption of Veeam technology to help companies become radically resilient in the face of growing cyber threats and other outages .

New changes to the Veeam ProPartner Network ensure partners have greater , more predictable profit supported by improved deal registration and stronger incumbency protection .
The programme updates are focused on supporting partner profitability in a more predictable way while ensuring the partner ’ s business with Veeam is safeguarded . There are a range of new changes to the Veeam ProPartner Network , which includes a network of 35,000 technology partners operating in more than 150 countries .
Larissa Crandall , VP Global Channel and Alliances at Veeam said , “ We invest significant time listening to our partners and exploring how we can work better together , and of course help them deliver the Veeam Data Platform to secure the best possible outcomes for our joint customers . Successful channel programmes must give partners a predictable and profitable business .”
Throughout 2024 , Veeam will be announcing a series of new programme enhancements through collaboration
Larissa Crandall , VP Global Channel and Alliances , Veeam
with partners , alliances , and GSIs that will strengthen its partner ecosystem and enable resilience in a world where technology is protecting customers from a growing range of threats to their data and business continuity .”
Veeam ProPartner Network benefits include :
• Deliver greater profit for partners through improvements in partner margin on the front-end
• Expanded deal registration eligibility and included non-standard pricing scenarios to enable partners to further grow their customer base
• Protect Partner margins with new price protection for incumbent partners along with select discounts on maintenance and renewals
• Enhanced sales and technical training aligned to Competencies enable partners to differentiate through expertise in Cybersecurity and Disaster Recovery , SaaS , Kubernetes data protection and Public Cloud solutions
• Increased joint customer wins resulting from Veeam support throughout the entire sales process
• Increased Marketing support delivering more programmes , campaigns and resources through the Veeam Marketing Centre via ProPartner Portal
“ The new Veeam ProPartner Network fosters this mindset of shared success and profitability by offering partners marketing and technical support to enable them to be able to increase profitability in a more predictable way ,” said Steve White , Programme Vice President , Channels and Alliances at IDC .
“ In the last few years , we have seen an evolution in the partner ecosystem where the goals of the customer , partners and technology providers all overlap , and mutual success must be at the core of every successful partner programme . •
26 www . intelligenttechchannels . com