ENTERPRISE TECHNOLOGY
The big data analytics market in APJ is expected to grow from US $ 77.12 million in 2022 to US $ 194.79 million by 2028 . As these trends gradually take root into the IT space , enterprise decision-makers will be prompted to invest in relevant IT solutions to improve business efficiency , among other goals .
Partner dynamics
The ecosystem of channel partners across the Asia Pacific and Japan region is slowly but surely evolving their look-and-feel , moving away from traditional terminology , like reseller to value-added labels like valueadded reseller , system integrator , managed service provider , information systems consultant and born-in-cloud partner .
“ APJ continues to be an emerging market where resourceful , accomplished partners are on the rise and so is the demand from enterprises , and funded ventures to secure their expertise ,” says Bennett Wong , VP Advanced Solutions , Modern Datacentre and
Partnering with a solutions aggregator and distributor is the most important step that channel partners can take to create an IT strategy .
Analytics , Tech Data Asia Pacific , and Japan .
The technology landscape is changing and there is a thrust toward cloud native technologies , while subscription models are emerging as being essential rather than choices . Filling gaps in capabilities and complementing their existing go-to-market strategies with friendly technology solutions is a key indicator of a partner ’ s performance and reliability .
To make this possible , channel partners in APJ need to have a trusted network of people , technology and tools that will continually match pace and respond to changes in customer demands and expectations . In-house teams need training in being equipped with the right skills and expert-driven support to solutioning and architecting products .
With customer experience becoming central to retention , partners should also be global in outlook and local in reach . Partners must therefore possess the skills to speed up and expand market opportunities for their end customers .
As digitisation increasingly drives value across an organisation , having a strategic view of IT is key to unlocking the opportunities of the technology partner ecosystem . Given this backdrop , partnering with a solutions aggregator and distributor is the first and most important step that channel partners can take to create an IT strategy that wins big , every time .
Tech Data ’ s Centre of Excellence is an adaptive virtual lab environment built for the
channel ecosystem . Channel partners can leverage on the Centre of Excellence suite of ready built and tested solution offerings to innovate , drive agility , and accelerate their success and speed to market .
The Centre of Excellence supports common and complex IT problems for the channel partner community and end users , with its ready multi-vendor next generation solutions . Built ready to be tested and demonstrated , these solutions integrate vendors ’ strengths and offer extended support in the form of proof of concept , demos , and solutions design .
Cloud go to market
Tech Data ’ s cloud strategy is to be the preferred cloud solutions aggregator in the public , private and hybrid cloud space . It executes this strategy by working with cloud providers with unique capabilities and skills to enable them to be successful and differentiate themselves in the market . Its CoE has abilities that simplify the complex and allow faster time to market for channel partners whom Tech
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