NEWS
Arctic Wolf launches new and advanced MSP Partner Program and unveils Aurora Endpoint Security for MSPs
Arctic Wolf, a global leader in security operations, has launched two initiatives to advance its managed service provider( MSP) strategy: an enhanced MSP Partner Program and Aurora Endpoint Security for MSPs. These aim to help MSPs grow into trusted security advisors, boost profitability and expand market reach.
MSPs are central to Arctic Wolf’ s partner ecosystem, driving adoption of the Aurora Platform and delivering security outcomes for customers of all sizes. The redesigned MSP Partner Program offers scalable pricing, simplified deal structures and resources to help MSPs meet the demands of today’ s complex threat landscape. The programme focuses on three areas:
• Progressive volume pricing – with better rates as an MSP grows
• Progressive deal minimums – lowering entry thresholds to reach new markets
• Volume commit agreements – multi-year growth plans with preferred pricing from the start
“ The MSP market is one of the most dynamic segments in cybersecurity, and we’ re proud to launch a purpose-built programme that gives MSP partners more flexibility, stronger margins and immediate pricing advantages,” said Will Briggs, SVP, Global Channels at Arctic Wolf.
Aurora Endpoint Security for MSPs integrates into the Aurora Platform, offering scalable protection powered by insights from over 10,000 customers and 8 trillion weekly security observations.
Cohesity introduces the Cohesity Aspire Partner Program
Cohesity, a leader in AI-powered data security, has launched the Cohesity Aspire Partner Program, a unified framework designed for today’ s partner landscape.
Aspire simplifies how partners across various business models can work with Cohesity to boost profitability, open new revenue streams and gain certifications and training.
“ The Cohesity Aspire Partner Program reimagines how we do business with partners and enable them to succeed,” said Mike Walkey, Senior Vice President, Global Partner Sales, Cohesity.“ It empowers faster growth, profitability and flexibility for partners to adopt emerging technologies like AI or adapt their business models, while ensuring customers can trust their solutions.”
Aspire includes partner types such as Resell, Manage, Integrate, Distribute, OEM Hardware, Embedded OEM, Technology Partners and Cloud Marketplace. Participants can qualify for Premier, Preferred or Associate tiers, with benefits accessed via a centralised portal.
The programme invests in partners across three areas: Profitable growth – offering competitive margins, deal rewards and incentives; Technical strength – with exclusive Cohesity Accreditations, certifications and the Cohesity Aces programme, and Differentiation – enabling partners to deliver services, training and co-developed solutions.
“ As a longstanding partner, Aspire helps us deliver the right solution for each environment and drive growth,” said Raphael Meyerowitz, Vice President, Presidio. •
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