Leveraging strong alliances with industry leaders allows for expanded reach , access to new markets , and co-creation of valueadded solutions . infrastructure , providing an optimised and simplified experience for enterprises running containerised applications at scale .
Nutanix Enterprise AI is a powerful set of AI-driven capabilities designed to optimise the performance , management , and security of infrastructure and applications in both onpremises and cloud environments .
It enhances operational efficiency through automation , predictive analytics , and intelligent optimisation , allowing enterprises to proactively manage their IT infrastructure , improve performance , reduce downtime , and lower costs . By embedding AI throughout the Nutanix platform , it provides a highly intelligent , adaptive environment that can evolve with the demands of modern workloads and business needs .
How can a channel partner disrupt the regional market and gain a leading competitive position ?
An OEM and its Alliances channel partner can disrupt the market and gain a competitive edge by focusing on innovation , strategic partnerships , and customer-centric solutions . By developing cutting-edge technologies that address specific market needs and offering highly customisable solutions , they can differentiate themselves from competitors .
Leveraging strong alliances with industry leaders allows for expanded reach , access to new markets , and co-creation of valueadded solutions .
Additionally , a focus on rapid go-tomarket execution , exceptional customer support , and agility in adapting to market shifts helps build brand loyalty and strengthen their position . With the right combination of market insight , partner ecosystems , and operational efficiency , they can not only compete but lead in the market .
Which non-competitive business do you admire for its channel drive and strategy ?
Cisco offers one of the most structured and comprehensive partner programmes in the industry through the Cisco Partner Ecosystem . Partners can focus on hardware , software , cloud services , and managed services , making it easy for Cisco to accommodate a wide range of partner specialties .
Cisco has invested heavily in training and certifications for its partners , with certifications in networking , security , cloud , collaboration , and IoT . This empowers partners to offer high-level expertise to clients .
Cisco ’ s focus on helping organisations with their digital transformation efforts has made its partner ecosystem highly adaptable and forward-looking , which is crucial in today ’ s fast-changing market .
Which aspects of your job role do you find rewarding and which challenging ?
The most rewarding aspect is the direct impact on revenue growth . Nurturing and expanding key OEM and alliance partnerships can significantly contribute to the company ’ s top-line growth . Successful partnerships often lead to increased sales , broader market penetration , and expanded product offerings .
Working with top-tier partners and executives within leading global companies provides a unique opportunity to build strong , long-term relationships that are both professionally rewarding and personally fulfilling . Leading strategic alliances often means you are at the heart of the business , influencing decisions and helping shape the direction of the partnership .
With large global OEMs and alliances , there are often many layers of decisionmakers , which makes managing relationships and aligning goals more difficult . You may have to navigate internal corporate politics , varying strategic priorities , and competing interests within your own organisation as well as within your partners ’ organisations .
How do you best like to de-stress and re-charge off work ?
Dosset engages in activities that require focus and takes the mind completely off work . He enjoys skiing in the Alps or driving his motorbike in the countryside , travelling abroad with family and discovering new countries and new cultures . •
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