FUTURE TECHNOLOGY marketplaces certified by the associated cloud provider . An added and often decisive advantage is that the client can utilise their marketplace credits towards purchasing marketplace solutions which can directly impact ROI .
“ Done right , the marketplace can become a hub for purchasing , deploying , and scaling solutions that cater to modern enterprise needs ,” continues Riverbed ’ s Abou Rjeily .
Functionally , it facilitates automated provisioning , billing , and subscription management , supporting diverse payment models . Key components include a catalogue of services , a user account system , integrated billing and payment systems , and APIs for third-party integration .
Cloud marketplaces provide a streamlined experience , enhancing accessibility and operational efficiency for individuals and enterprises seeking cloud solutions .
“ With hubs in UAE , USA , India , Hong Kong , Singapore , and Netherlands , TEXUB streamlines the trading process for both buyers and sellers , enhancing overall efficiency ,” says Suchit Kumar , CEO TEXUB . “ What SoftServe does exceptionally well is help businesses enhance their cloud marketplaces with AI-driven tools , and cloud-native solutions , to provide seamless user experiences . By aligning innovative technologies with the needs of customers , SoftServe ensures that cloud marketplaces drive meaningful transformation and operational efficiency for businesses ,” says
Silmi Khanfir , Director of Cloud and XaaS , Middle East and Africa , Mindware
Zeeshan Mehdi , Engineering Director Middle East , SoftServe .
“ Consider Confluent Cloud , which is available to customers in the region via the cloud marketplaces of major hyperscalers , including Google Cloud , Azure , and AWS . As a result , organisations can start using Confluent within minutes , and be billed directly by the cloud provider , whom they often already have set up as a supplier ,” says Fred Crehan , Area Vice President , Growth Markets , Confluent .
“ Because Confluent Cloud is locally hosted in Qatar , Saudi Arabia , UAE and Bahrain across Azure , AWS and Google Cloud Platform marketplaces , it effectively addresses data residency concerns organisations might have . As a result , they can consolidate billing , accelerate procurement , and fully integrate it into their existing cloud investments ,” says Crehan .
Scaling reach for buyers
Tier-one distributors can leverage a B2B marketplace to buy globally through multiple hubs , compare prices from a vast pool of sellers , and expand their supplier base . They benefit from proactive RMA support , easy product uploads , reduced buying costs , and access to special offers . The platform also ensures verified sellers , hasslefree purchases and a simple three-step registration process .
Cloud marketplaces offer streamlined procurement processes and automated billing , reducing administrative overhead . By integrating with cloud marketplaces , tier-one distributors can offer personalised
Distributors can leverage a B2B marketplace to buy globally through multiple hubs , compare prices from a pool of sellers , and expand their supplier base .
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