ENTERPRISE TECHNOLOGY
and their customers access to best-of-breed technologies and multivendor solutions . Westcon-Comstor ’ s 3D Lab , which allows multivendor cybersecurity solutions to be tested against specific use cases in a dynamic virtual demo environment , attracted more than 1,500 users and generated in excess of US $ 25m in new business for EMEA-based partners in its first year .
Cloud strategy
Westcon-Comstor ’ s AWS Marketplace programme provides channel partners with a streamlined , frictionless experience when transacting on the platform . Partners can purchase vendors ’ products and solutions from Westcon-Comstor via private AWS Marketplace listings and sell directly to their customers . This takes place as part of a seamless , end-to-end process entirely within AWS Marketplace .
With end-users shifting to cloud marketplaces for software procurement
What sets the company apart is its collaborative , partnership approach and its focus on partner success .
due to the speed , ease and convenience , Westcon-Comstor ’ s programme enables partners to sell where their customers want to buy . A recent Forrester report found that partners selling in AWS Marketplace can close deals up to 50 % faster , with a 234 % return on investment , so the opportunity is significant .
Westcon-Comstor ’ s acquisition earlier this year of Rebura , an award-winning AWS advanced service partner and solution provider , was an important moment for the business and further strengthened its cloud capabilities and channel-focused services offering . Founded in 2017 , Rebura supports companies of all sizes as they build and optimise their applications and workloads on AWS , increasing productivity , scalability , cost efficiency and security .
Its status as a certified AWS migration services competency partner , combined with Westcon-Comstor ’ s expertise and specialisation in cybersecurity , creates a powerful cloud offering for partners . Migrating workloads to the cloud is one of the biggest challenges faced by enduser businesses .
Bringing Rebura into the fold means Westcon-Comstor ’ s partners will now be able to access these capabilities through Rebura as part of a seamless and unique proposition .
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