INDUSTRY APPOINTMENTS
Sherifa Hady appointed to lead HPE Aruba Networking EMEA Sales business
Hewlett Packard Enterprise , HPE announced that Sherifa Hady has been appointed to lead the HPE Aruba Networking EMEA Sales business . An accomplished senior within HPE , Sherifa recently celebrated 23 years with HPE and three years with the HPE Aruba Networking team .
She steps into her new position as General Manager , EMEA Sales , having previously led the HPE Aruba Networking EMEA Channel business . In her new role , Sherifa is responsible for the driving the business , inspiring the team and creating a clear vision for the sales team across the entire Europe , Middle East and Africa region . Sherifa is a highly experienced with a very deep knowledge of the IT channel .
She brings a wide range of sales , channel , marketing , and business development experience having previously held numerous senior leadership positions in the Middle East , Africa and Central Europe , including one year as interim HPE Managing Director in South Africa .
“ Sherifa has a wealth of experience in the networking industry , and she is a proven leader . She is also passionate about helping businesses succeed and is committed to making HPE Aruba Networking the provider of networking solutions . Under her leadership , I know that our customers , partners and team members will continue to thrive ,” added Alain Carpentier , SVP and Head of Global Sales , HPE Aruba Networking .
Sherifa Hady
“ I am excited to be taking on a new role at HPE Aruba Networking and working with the team to continue growing its presence in the region ,” said Sherifa Hady , VP and General Manager EMEA Sales , HPE Aruba Networking .
Sherifa holds a Bachelor of Science degree in Engineering from Ain Shams University in Cairo and has received numerous industry accolades throughout her career . Sherifa is also an avid diversity and inclusion champion .
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Cisco elevates Oliver Tuszik to President of Europe , Middle East , and Africa
Oliver Tuszik has been announced as the next President of Cisco Europe , Middle East , and Africa , EMEA . With over 10 years of experience in Cisco , Tuszik most recently held the position of Senior Vice President of the Cisco Global Partner Sales and Routes to Market business , where he supported Cisco ’ s expansive global ecosystem of partners and advocated for customer needs .
Prior to this , Tuszik has over 25 years of leadership experience across Europe for Cisco , as CEO of Computacenter in Germany , and in various other IT companies . For Tuszik it is a homecoming , as he successfully led Cisco Germany between 2013 and 2018 .
Tuszik ’ s appointment comes as Cisco accelerates efforts to securely connect technology , people , governments , and businesses across the world . As IT and ecological
Oliver Tuszik
priorities become more prevalent , all industries have had to reconsider business models and supply chains to become more agile , resilient , and sustainable .
In his new role , Tuszik will be enabling this through Cisco ’ s ecosystem , partners , and customers to advance significant digitisation and innovation across EMEA .
“ I have had the privilege to work with the largest organisations and brightest minds around the globe , and by far EMEA has the biggest untapped opportunity on the world stage . The power , innovation capability and talent diversity of the countries is unmatched ,” said Oliver Tuszik , President of EMEA , Cisco .
“ Oliver has had an incredible impact in his ten years at Cisco . He has repeatedly proven to be one of the most inspirational leaders at the company and is one of the strongest advocates for our customers and partners that I have come across ,” said Jeff Sharritts , Executive Vice President and Chief Customer and Partner Officer , to whom Tuszik will report . •
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