ENTERPRISE TECHNOLOGY
AZCOM ’ s driving vision for success
• AZCOM is continuously scanning the market for best-in-class vendors to engage with and those looking to establish a presence in The Gulf .
• We only bring on board vendors where we see a fit to our strategy of providing compelling solutions and to offer them focus needed to build long term business relationships .
• What has been seen over time is that technology innovation does not stop . New megatrends will come along that will shift the sales curve up again for markets .
• This market has a long way to go as arguably IT adoption is still low when compared to more mature regions .
• Our relevance as a supplier of choice to channel customers will rely on us bringing to them solutions that gives them a competitive advantage with their end user deployments .
• We aim to be a VAD that offers synergistic solutions and not one with a disconnected portfolio of products lacking fit for purpose .
• A reputation for being a quality distributor of choice has to be earned and sustained over time .
• Relationships are not to be taken for granted , and we need to earn attention , respect , and business each day .
• Meaningful repeat business is possible through a combination of identifying and supplying what the market needs , timely delivery of orders , competitive pricing , and good terms of business .
Executive snapshot
The executives behind the company individually have over 20 years of sales and management experience in the distribution channel in the Middle East , Turkey , and Africa region .
Nassir Nauthoa is Executive Head of AZCOM IT Distribution and CEO Golden Triangle Technology . As part of his remit to diversify and expand its business he has been instrumental in the strategy and formation of AZCOM IT Distribution .
Nauthoa previously spent 15 years working for Intel Corporation in various management roles including running its distribution channels in META and lastly as General Manager for Gulf Countries .
The Business Unit Manager for AZCOM is Anand Dathatreya who has a wealth of experience in the GCC channel driving strategy and sales for enterprise class products . He also has extensive business relationships with key VAR ’ s and SI ’ s in the market .
INTELLIGENT TECH CHANNELS 21