ENTERPRISE TECHNOLOGY
Adopting a fit to strategy
Nassir Nauthoa , Executive Head of AZCOM IT Distribution and CEO Golden Triangle Technology
Led by stalwarts Nassir Nauthoa and Anand Dathatreya , AZCOM intends to deliver compelling solutions to channel partners through its fit-to our strategy with vendors . By Arun Shankar
AZCOM IT Distribution is a valueadded distributor servicing the needs of the SME and corporate reseller channel in the Gulf countries . The company is operational and initially focused on supplying its customers in the UAE . In the second half of 2023 AZCOM will extend its reach to customers in Qatar , Bahrain , Kuwait , and Oman . Into 2024 , the plan is to extend its reach and presence into Saudi Arabia .
AZCOM IT Distribution has 7,000 sqm for its office and warehousing facility in Jebel Ali Free Zone which also hosts finance , operations , product management and support teams . AZCOM also has a local sales office and stocking point in Dubai ’ s business district , in order to be close to customers and to offer timely delivery of orders to their locations . AZCOM offers a customised configuration facility for any server or workstation orders to enable reseller partners to fulfil the specific needs of their end user customers .
Vendor partners , solution stacks
AZCOM IT Distribution has multiple vendor partners . The vendors whose products it is selling include Dell , HP , Lenovo , HPE Aruba , Huawei , Synology , QNAP , Seagate , Fortinet . The key technology segments that AZCOM supplies products for are servers , workstations , SME and enterprise storage , network switches , and client computing for commercial desktops and notebooks .
AZCOM IT Distribution offers solution stacks for cybersecurity . This covers PAM , Privileged Access Management , DNS Security , Attack Surface Management , Cloud and Data Security . The overall product portfolio stack is as below :
• Server
• Workstation
• Storage
• Networking
• Cybersecurity
The vision for AZCOM is to sell solutions where we see there will be ongoing demand when matched up with the megatrends in the market .
INTELLIGENT TECH CHANNELS 19