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WESTCON-COMSTOR
NAMED INNOVATION DISTRIBUTOR AWARD IN
CONTEXT CHANNELWATCH SURVEY 2019
W
estcon-Comstor Sub-Saharan
Africa has announced that it has
been awarded Distributor of the
Year for the innovation category in the 2019
CONTEXT ChannelWatch survey.
The award is direct recognition of
the distributor’s innovative approach to
deploying platforms, new tools and services
as well as Digital Transformation when
working with its reseller partners.
CONTEXT ChannelWatch is one of the
world’s largest online IT–reseller surveys,
giving key insight into the behaviour,
opinions and predictions of over 6,500
IT resellers every year. As part of the
survey, resellers in each country nominate
distributors they work with for the CONTEXT
ChannelWatch Distributor of the Year Award.
“The award is an impartial testimony
from our reseller partners that our
innovative approach to distribution,
through the use of digital tools, resources
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INTELLIGENT TECH CHANNELS
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as well as our platforms, is recognised as
making a valued contribution to the partner
ecosystem,” said Saartjie Wait, Marketing
and Digital Experience Director at Westcon-
Comstor Sub-Saharan Africa.
“Our commitment to Digital
Transformation extends every aspect of our
customer engagement processes. Looking
ahead, we see awards of this nature as
validation of our work and will continue to
drive innovation in everything we do.”
This year, resellers were able to rate their
distributors on a wide range of key service
areas. These were encapsulated in five new
ChannelWatch awards that reflect the breadth
of service and value which distributors bring
to the modern IT channel, namely customer
service, innovation (tools, new products and
services, Digital Transformation), logistics,
retail partner and cloud partner. With
Westcon-Comstor clinching the highly coveted
title for innovation.
Westcon-Comstor is leading globally in
Digital Distribution, with a key set of tools
and resources it has developed from the
ground up designed to facilitate and ease
a partner’s training, procurement, logistics,
billing and enablement. Its focus on assisting
a reseller to raise the bar on attaining vendor
ascribed competencies and its innovative
digital centric cloud programmes are fast
changing the distribution landscape.
“We are delighted to see Westcon-
Comstor win the CONTEXT ChannelWatch
Distributor of the Year Award in the
Innovation category,” said Howard Davies,
CONTEXT CEO and co-founder.
“The modern distribution industry is
about finding and delivering innovative value
as technology continues to shake up the
business and consumer landscapes.
“Westcon-Comstor’s hard work in this
area is essential to bringing about the Digital
Transformation that is so much in demand.”
In the coming weeks, CONTEXT will be
publishing important insights from the
ChannelWatch survey, highlighting market
trends in the IT distribution channel and
driving greater understanding of reseller
relationships with both distributors and
vendors alike.
Our commitment to
Digital Transformation
extends every aspect
of our customer
engagement processes.
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