INTELLIGENT
TECHNOLOGY
Nintex unveils new global partner programme to accelerate growth and drive business orchestration at scale
Brian Kuettel, Head of Partner Strategy and Sales at Nintex
N intex, a global leader in AI-powered process automation and application development, announced the launch of its new Nintex Partner Programme, designed to empower partners to grow their business, deliver greater value to customers and capitalise on the rising demand for intelligent process automation and AIpowered business orchestration.
The company also announced the appointment of Brian Kuettel as Global Head of Partner Strategy and Sales. In this role, Kuettel will lead Nintex’ s global partner organisation, driving strategic alignment, go-to-market acceleration and long-term growth with channel and technology partners worldwide.
From economic uncertainty to software consolidation to the rapid pace of AI advancement, business and IT leaders are facing a shifting landscape that requires AI-powered business process orchestration. Partners extend Nintex’ s ability to deliver tailored solutions to the industryspecific challenges faced by mid-market organisations. By combining deep domain expertise with the Nintex platform, partners help customers modernise operations, strengthen governance and accelerate transformation with confidence.
The new Nintex Partner Programme marks a foundational step in Nintex’ s recommitment to being a partner-centric company. It introduces an enhanced partner experience, a modernised portal, deeper education and support to build industry-specific solutions and a refreshed incentives model designed to unlock greater opportunities and mutual long-term success.
“ Nintex has always been partnerpowered,” said Brian Kuettel, Head of Partner Strategy and Sales at Nintex.“ We’ re entering a new era where customers aren’ t just looking for point solutions – they’ re looking for platforms that can orchestrate work across people, systems and AI. This programme makes it easier for partners to meet that demand by building, selling and delivering high-value solutions on the Nintex platform.”
Nintex’ s partner ecosystem spans resellers, system integrators managed service providers, technology partners and ISVs – all playing a critical role in helping customers streamline operations, accelerate transformation and navigate the challenges of SaaS sprawl, legacy complexity and shifting workforce dynamics.
Kevin Schaal, CEO of AiGS, a Nintex Premier Partner, said:“ The new Nintex Partner Programme is exciting and should prompt every automation consultant to re-evaluate how Nintex is leveraged in their portfolio. Our customers are under pressure to simplify technology investments, improve ROI and embrace AI responsibly. With Nintex, we can help build AI-powered solutions that address these priorities headon, scale innovation and drive measurable business outcomes.”
Highlights of the new Nintex
Partner Programme:
• Focused partner tiers with expanded benefits – aligned to business model, go-to-market approach and engagement level, with access to enhanced enablement and co-selling opportunities
• Dedicated support for solution-building and AI readiness – tools, training and guidance to create intelligent workflows and orchestration solutions tailored to customer needs
• Updated Nintex Partner Portal – a modernised, digital-first hub for sales tools, training resources, marketing campaigns, technical documentation and support.
• Enhanced incentives and growth accelerators – including opportunity registration bonuses and joint marketing programmes to unlock new revenue streams and scale customer impact
This next-generation programme builds on Nintex’ s long-standing commitment to partner success, with thousands of organisations already driving innovation and efficiency through the Nintex platform. The programme will begin rolling out globally in phases starting October 2025. •
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