Building strong, personalised relationships with customers and nurturing vendor partnerships are essential for growth. develop expertise in cloud orchestration and managed services.
AI and automation will also play a crucial role in transforming business operations. Organisations seeking data-driven insights will look for partners who can implement AI solutions tailored to their needs.
With cyber threats on the rise, cybersecurity remains a top priority. Businesses will require advanced security solutions, compliance tools, and managed security services to protect their data and infrastructure. As regulations become stricter, channel partners offering comprehensive security strategies will gain a competitive edge. Channel partners that embrace these innovations and focus on delivering tailored, industry-specific solutions will position themselves as leaders in Qatar’ s evolving digital landscape.
How can a channel partner disrupt the regional market and gain a leading competitive position?
Channel partners can disrupt the market by moving beyond traditional reselling and offering end-to-end solutions, managed services, and consulting expertise. A key to success is investing in emerging technologies like AI, cloud computing, and cybersecurity to stay ahead of evolving business needs.
Building strong, personalised relationships with customers and nurturing vendor partnerships to access the latest innovations are essential for growth. Additionally, adopting an agile business model allows partners to quickly adapt to changing market conditions and regulations.
With cybersecurity threats on the rise, focusing on security solutions and AIdriven insights is crucial to meet increasing demands for robust protection and smarter business solutions. By embracing these strategies, channel partners can set themselves apart, disrupt the regional market, and position themselves as leaders in Qatar’ s evolving digital landscape.
Which non-competitive business do you admire for its channel drive and strategy?
Tesla’ s charging network strategy is noteworthy. They foresaw infrastructure’ s crucial role in EV adoption, building a vast charging ecosystem. Their communication, though direct, effectively promotes their brand. Strategic partnerships with diverse entities expand charging accessibility.
Which aspects of your job role do you find rewarding and which challenging?
One of the most rewarding elements is driving the strategic vision of the company. It is fulfilling to see the company’ s direction take shape, anticipate market changes, and guide the team toward success. Additionally, building strong relationships with clients, partners, and the team is highly rewarding. Fostering a collaborative environment and nurturing these connections contribute to the overall success of the organisation.
There are challenges as well. Adapting to rapid technological advancements and shifting market demands can be difficult. This is particularly challenging in a market with limited size and high competition, requiring constant vigilance and quick, strategic decision-making.
How do you best like to de-stress and re-charge off work?
A casual get-together dinner or night out fosters connections, laughter, and a relaxed atmosphere – strictly no business talk. It is the best way to de-stress and help the team recharge. These gatherings provide a valuable opportunity to unwind, strengthen relationships, and return to work feeling refreshed, motivated, and energised.
Raid also enjoys spending quality time with his family, which helps maintain a healthy work-life balance. He also values staying active through hobbies such as reading and sports which offer both physical and mental relaxation. •
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