Intelligent Tech Channels Issue 88 | Page 26

PARTNERS’ PERSPECTIVE

’ PERSPECTIVE

Because the truth is, partners do not need more noise. They need a distributor who can help them cut through it. One who is aligned to their goals and committed to their growth and can introduce them to new technologies, help with financing, or cocreate go-to-market strategies.
And while vendors will continue to be central to business, first loyalty is always to the partner. Distributors succeed when they do.
Distribution was seen as optional in some parts of the value chain, especially as cloud marketplaces and direct models gained traction. But what has become clear is that distributors who add real value are more relevant than ever.
In a fragmented and fast-moving market, your distributor must provide scale,
Cybersecurity frameworks and tools are essential, but without a clear plan for execution, even the best technology remains underutilised.
structure, and certainty. They must make it easier for partners to transact, to plan, and to grow. And they must do it in a way that is responsive to the realities on the ground. Because business evolution never stops.
Opportunities and challenges in cybersecurity
Cybercrime is an escalating threat that is already costing South Africa R69 billion a year, a statistic that does not fully capture the hidden costs of lost productivity, reputation, and disrupted business. For many organisations, the full scale of the threat is not realised until it is too late.
According to findings from Check Point, South Africa faces over 3,300 cyberattacks on government systems every week. Ransomware incidents have surged by 90 %, and the economic toll of cybercrime is now estimated at R69 billion annually roughly 1 % of the nation’ s GDP.
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