FUTURE TECHNOLOGY
How channel partners can go to market with next-gen cybersecurity
Through collaboration, real-time intelligence sharing, and strategic incentives, vendors and distributors can empower channel partners to deliver robust cybersecurity protection, helping businesses stay resilient against today’ s evolving cyber threats. Channel partners can capture opportunities by taking next-generation cyber security solutions to market. Top executives from Acronis, BeyondTrust, Check Point Software, Cloud Box, OPSWAT, SentinelOne, share their perspectives on the road ahead for channel partners.
Cyber security is evolving at a fast pace, fuelled by intelligent and adaptive technologies that seek to remain one step ahead of the latest threats. Artificial Intelligence and Machine Learning are now essential to detect anomalies, predict attacks and automate response. Zero- Trust Architecture is transforming access management through rigorous verification at all levels.
“ Cloud-native security tools are emerging as a necessity, enabling organisations to manage sophisticated environments with agility. Enhancements in identity and access management are evident, especially with the shift toward password less authentication,” says Prashant Menon, Channel Leader UAE, Check Point Software Technologies.
Innovations such as extended detection and response, XDR and Security AI, SAI are driving the future of cybersecurity, enabling more integrated and proactive security measures. There is also an increased focus on securing supply chains, protecting Edge devices like IoT and preparing for quantum threats through quantum-resistant cryptography.
“ The industry is witnessing a rapid adoption of cloud-native security platforms such as Extended Detection and Response, XDR and Secure Access Service Edge, SASE, which offer comprehensive protection for data, networks, systems, and users. These advancements enhance privacy and ensure long-term data integrity, helping organisations better navigate today’ s complex IT environments,” says Biju Unni, Vice President, Cloud Box Technologies.
CISOs face numerous challenges today, including a long-standing shortage of skilled cybersecurity professionals. Next-generation solutions are designed to alleviate these burdens. Automated threat intelligence can significantly accelerate detection and response times with minimal oversight, allowing security teams to focus on strategic priorities.
As an example, by adopting SASE, organisations can reduce costs and simplify management through unified access to network and security functions via a single cloud-native service.
“ These new technologies are also being developed to strengthen an organisation’ s security posture, making it more resilient to threats and targeted attacks,” adds Cloud Box’ s Unni.
Next-generation cybersecurity solutions ease the burden on CISOs and security leaders by automating threat detection, response, and remediation, reducing alert fatigue and manual effort. AI-powered
platforms provide real-time visibility and contextual insights across endpoints, identities, cloud, and networks, enabling faster, more informed decisions.
Vendors should offer co-managed security services, enabling partners to provide 24x7 monitoring and incident response without requiring in-house resources.
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