Intelligent Tech Channels Issue 82 | Page 10

NEWS
PwC Middle East and Liferay partner to enhance digital experiences for regional business

Liferay , a provider of digital experience platform , DXP solutions , has partnered with PwC Middle East , one of the world ’ s professional services firms , to enhance digital experiences for businesses across the region . This collaboration combines Liferay ’ s technology with PwC Middle East ’ s advisory and technology delivery expertise to deliver a comprehensive suite of digital services to elevate customer engagement strategies . In an increasingly competitive digital landscape , a collaboration of this nature is crucial for businesses looking to innovate and optimise digital experiences . By merging Liferay ’ s powerful DXP capabilities with PwC Middle East ’ s insights in digital strategy , experience design and digital delivery , this alliance will equip organisations to design digital experiences aimed to drive growth making it a significant step towards more technologically advanced future for clients in the regions ,

The strategic alliance was formalised between Moussalam Dalati , General Manager , MEA and France , Liferay , and Esan Tabrizi , Partner , Customer Transformation Practice Provider , PwC Middle East .
The strategic collaboration will deliver customised digital experiences across multiple touch points , including customer websites , mobile apps and e-commerce platforms . PwC will complement these efforts with its data driven insights and expertise , ensuring clients can continually refine and elevate their digital experiences to meet changing market demands .
Esan Tabrizi , Partner , Customer Transformation Practice Provider at PwC Middle East , commented : “ With Liferay ’ s innovative DXP technology , we will enhance digital experience management and provide a more digitally driven approach to customer engagement challenges . At PwC Middle East , we are committed to supporting our clients in their transformation journeys and ensuring that the outcomes we deliver are sustainable in a transparent strategy through execution offering ”
Moussalam Dalati , General Manager MEA and France stated , “ By integrating PwC ’ s expertise in digital strategy with Liferay DXP , we aim to create scalable future-ready frameworks poised to set new standards for excellence in digital experiences across the region .”
Cisco recognizes Comstor South Africa as Global Distributor of the Year 2024

Comstor South Africa , a specialist Cisco distributor and part of

Westcon-Comstor , has been named Global Distributor of the Year at Cisco Partner Summit 2024 . Cisco ’ s Partner Summit Global Awards recognise top-performing partners demonstrating innovation in delivering solutions that help customers succeed in new ways .
Awarded to partners for standout success and exemplary sales and service , Partner Summit Global Awards are the highest form of recognition for Cisco partners .
“ To achieve this recognition on a global scale is a fantastic achievement for our Comstor South Africa team , reflecting their capabilities and commitment to supporting partners locally ,” said David Grant , CEO at Westcon-Comstor . “ Comstor South Africa has demonstrated leadership in strategic growth areas including cybersecurity and the SMB market , and this award demonstrates the effectiveness of the Comstor model in adding value to both Cisco and channel partners .”
“ We are delighted and honoured to win this global award at the fantastic Cisco Partner Summit 2024 ,” said Dorio Bowes , Director , Comstor Southern Africa . “ There is a real buzz here in Los Angeles , and to be recognised as being at the forefront of driving adoption of Cisco solutions is a huge source of pride for me and my team .”
“ The theme at Partner Summit 2024 is Forward as One and our Partner Summit Global Award winners are fantastic examples of our shared success and the power of partnering ,” said Rodney Clark , SVP Partnerships and Small and Medium Business at Cisco .
“ Congratulations to Comstor South Africa for being Global Distributor of the Year 2024 . You have demonstrated your ability to deliver outstanding results , respond to customers ’ challenges , and lead in a dynamic competitive landscape .” •
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