Specialising in niche segments remains the key to becoming an industry expert while adopting cutting-edge technologies such as AI and IoT demonstrates innovative capabilities . Strong collaborations

within ecosystems can extend the influence of channel partners says

VIKRAM NAIR at Tech Mahindra .

Vikram Nair serves as the President of Tech Mahindra ’ s EMEA region . With over two decades of experience , he has been pivotal in expanding the organisation ’ s system integration services across Europe . Tech Mahindra , under his leadership , operates on a business model that leverages digital transformation and consulting to drive customer success in various industries globally .

The brand is well recognised for creating technology-enabled business models and using digital core and robust governance for operational excellence .

What are your strengths and abilities that you bring to the above role ?

Vikram ’ s strengths include extensive strategic leadership developed over 25 years , specifically tailored to advancing market strategies and enhancing customer relations . He champions operational excellence with a focus on quality and agility , adept at navigating new markets and fostering collaborations . Vikram ’ s people-centric leadership style and strong advocacy for industry standards significantly contribute to aligning business strategies with customer needs , promoting growth and innovation across the EMEA region .

Please describe the opportunities and challenges that exist for channel partners in your market .

There are significant opportunities for channel partners to capitalise on technological innovations such as Artificial Intelligence , cloud computing , the Internet of Things , and cybersecurity . These advancements enable partners to deliver cutting-edge solutions that assist

Exceptional customer service will play a pivotal role in building trust and loyalty .

organisations in their digital transformation endeavours , further helping them focus on automation , data analytics , and enhancing customer experience .

The importance of industry-specific solutions and the potential for global collaborations allow channel partners to meet varied customer demands and extend their market presence .

At the same time , the rapid pace of technological evolution poses challenges , necessitating continuous learning and skill development to bridge expertise gaps . Implementing complex solutions requires a thorough understanding of architecture , security , and scalability issues .

Moreover , maintaining certifications and cultivating strong vendor relationships are essential for building credibility and distinguishing oneself in a competitive field . Channel partners are encouraged to approach these challenges with strategic planning and effective partnership management , which will promote resilience and success in the ever-changing technological landscape .

Vikram Nair , President EMEA Business , Tech Mahindra

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