Intelligent Tech Channels Issue 78 | Page 64

MARKET MOVEMENT
e & enterprise acquires Türkiye based GlassHouse , an SAP Infrastructure services provider

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& enterprise , the digital transformation vertical of e &, announced 100 % acquisition of GlassHouse , a Türkiye-based provider of managed cloud , business continuity and SAP Infrastructure services . This landmark move underscores e & enterprise ’ s dedication to expand its global footprint to Türkiye and enhance its digital transformation capabilities .
The acquisition of GlassHouse is a decisive step in e & enterprise ’ s journey towards becoming a regional provider in end-to-end digital transformation , establishing Türkiye as a key new market . This expansion follows the company ’ s successful market entries into Saudi Arabia in 2019 and Egypt in 2023 , reinforcing its position as a formidable player in the regional digital transformation market .
Established in 2004 , GlassHouse Technologies is a provider of managed cloud , data backup , business continuity , and SAP infrastructure services . With a team of over 150 employees and offices in Türkiye , South Africa , and Qatar , GlassHouse serves more than 2,000 enterprises , including nine of the top ten banks in Türkiye .
GlassHouse ’ s acquisition centres on key pillars of e & enterprise ’ s strategy of strengthening capabilities , adding vertical expertise , and expanding into high-growth markets . The acquisition reinforces our capabilities in private cloud and managed services , and also bolsters our overall value proposition , with the addition of SAP capabilities and vertical expertise in financial services segment to e & enterprise portfolio .
Salvador Anglada and Alp Bağrıaçık
Salvador Anglada , CEO , e & enterprise , said : “ Following our expansions into Saudi Arabia and Egypt , this acquisition underscores our commitment to entering high-growth markets and advancing our cloud innovations and services as we aim to become a MENA provider in end-to-end digital solutions .”
Alp Bağrıaçık , CEO GlassHouse , said : “ It has been great working with Mediterra Private Equity to build GlassHouse into Türkiye ’ s IT infrastructure service company over the last 6 years . As we become part of the e & enterprise family , we will continue to serve our customers with our world class managed cloud capabilities .”
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Epicor acquires KYKLO , provider of Product Information Management

Epicor announced it has acquired KYKLO , a provider of Product Information Management , PIM and content-driven lead generation solutions to drive sales for manufacturers and distributors . Financial terms were not disclosed .

The acquisition accelerates delivery of Epicor ’ s AI-driven cognitive ERP vision to transform traditional ERP from a system of record to a system of insight and action , keeping employees at the forefront with easy-to-use , practical , outcome-focused , and responsible AI .
“ Our customers across the make , move , and sell industries increasingly need to reach more prospects across more channels , with a relevant , accurate , content-rich digital experience that drives brand loyalty and repeat business ,” said Epicor CEO Steve Murphy . “ Our acquisition of KYKLO furthers our aim to be the essential partner to the world ’ s most essential businesses , empowering them with purpose-built digital capabilities to meet their buyers ’ needs whatever , and wherever , they may be .”
With more and more B2B buyers looking online to transact with suppliers , the past several years has seen rapid expansion of digital strategies across B2B sectors to optimise buyer experience , self-service , and product discovery capabilities . PIM contributes to maintaining the consistency and quality of product data , consolidating it into one database to deliver improved customer satisfaction and omnichannel experiences , according to a recent analysis by Mordor Intelligence .
The combined KYKLO portfolio augments the Epicor Commerce offering , empowering makers , movers , and sellers to deliver a complete digital experience that improves online product discovery , generates more
Steve Murphy
sales-qualified leads , and delivers a modern online buying experience .
With KYKLO , Epicor customers can more easily create , manage , and deploy product information such as content , price , and inventory across multiple channels to generate qualified leads and revenue . KYKLO also supports collaboration with suppliers for real-time , accurate , and complete product content , and use of product discovery tools that strengthen eCommerce strategies to drive sales .
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