INDUSTRY VIEW management . Understanding the shift in expectations for greener agendas is something to be increasingly conscious of , as well as prioritising more efficient resource use .
The vendor community must continue to lead the way towards a more sustainable future . Multinational technology vendors must fulfil their environmental commitments and empower channel partners with the knowledge , tools , and solutions necessary to achieve sustainability goals .
Vendors are expected to deliver transparent sustainability reports , measurable progress in decarbonising supply chains , and
There is demand from customers that their vendor of choice adopts an environmentally conscious approach to management .
diverse portfolios of sustainable and efficient products and solutions . By meeting these demands , vendors strengthen their reputation as innovative , responsible , and climate-conscious companies .
Cloud technology holds the answer , not only enabling companies to lower their energy consumption but also contributing to reducing their overall environmental impact . The need for computing power and data centres is here to stay , but channel partners and resellers can step in for support with their high level of expertise to help mitigate net negative impact .
Ensuring that your provider shares those priorities , can help monitor this across every step of the way , and also strategize future-proof green agendas .
Partner programmes
Vendors have proactively driven digitisation and sustainability across their channel programmes , realigning it to incentivise and encourage partners to embrace this digital transformation and subsequent sustainable practices .
However , to support the channel successfully , vendors are equipping their partners with the necessary knowledge and tools to effectively navigate , and be successful , in this terraformed digital landscape .
“ Incorporating sustainability initiatives such EcoXpert partner programme allows our channel partners to gain the requisite industry knowledge and skillsets needed to digitise for a more sustainable future ,” says Ahmed El-Besary , Vice President , Channel Sales and Marketing , Anglophone Africa , MEA , Schneider Electric . The programme has been designed to educate , support , and create opportunities for collaboration . This not only enhances partners ’ sales prospects by enabling them to offer tailored solutions but also drives long-term profitability by tapping into the expanding market .
It is also this mindset that will stand partners in good stead , going forward . There is no doubt that customers will continue to evolve and so will their demand for digitised solutions that realise their sustainability goals . •
Understanding the shift in expectations for greener agendas is something to be increasingly conscious of .
INTELLIGENT TECH CHANNELS 21