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Basatne International opens AIbased robotics facility to reduce mobile e-waste
B asatne International , a vendor in sustainability and a frontrunner in reverse logistics for consumer electronics , opened the doors to a new state-of-the-art facility in Dubai Silicon Oasis . Equipped with the latest diagnostic technology to reduce mobile phone e-waste , the robotic and AI solution will process up to 7,000 mobile devices , reducing CO 2 emissions by 500,000 kilograms per day . This technology will advance a new circular economy by assessing if a device ’ s lifespan can be extended with refurbishment or if it should be responsibly recycled . It will also enhance Basatne International ’ s grading precision for the resale market while drastically increasing device throughput . The new facility was inaugurated by Ammar Aboulnasr Basatne , Basatne International ’ s Founder and Chief Executive Officer , in the presence of Dr Juma Al Matrooshi , Director General of Dubai Silicon Oasis , and several executives , business partners and distinguished guests .
The new facility , branded under the Android division , is the first phase of Basatne International ’ s establishment in the region . Expansion plans are in the pipeline with new commercial partnerships as well as entry into other markets .
Basatne International was established in 2009 in Canada by Syrian American entrepreneur Ammar Aboulnasr Basatne . The
Ammar Aboulnasr Basatne , Founder and Chief Executive Officer , Basatne International
organisation has become a vendor in reverse logistics and distribution facilitating the circular economy of consumer electronics .
The organisation ’ s specialties include assisting OEM partners distribute new products ; recovering and remarketing of devices ; product flow analysis ; return goods management ; and logistics . Headquartered in Dallas , Texas , Basatne International has offices and facilities in Canada , United Arab Emirates and soon in The Netherlands in 2024 .
The diagnostics solution is a versatile suite of applications and devices designed to receive , prepare , clean , clear data , conduct testing , and assess connected devices . This employs software , robotics , and artificial intelligence to deliver a seamless , automated workflow for handling various devices .
“ We are thrilled to introduce this concept and cutting-edge technology in the UAE , which is at the forefront of environmental sustainability initiatives . By extending the lifespan of mobile phones , we are ultimately reducing e-waste in landfills , reducing a large amount of CO 2 emissions while also making a positive impact on the economy ,” said Ammar Aboulnasr Basatne , Basatne International ’ s Founder and Chief Executive Officer .
“ Globally the number of mobile devices is expected to reach 19 billion by 2025 , of which half will likely be disposed of in landfills . Therefore , a key mission for us is To advance the culture of trade-ins by creating awareness on the economic and environmental benefits of refurbishing or recycling mobile phones ,” he added .
The solution is also 100 % accurate , consistent , and secure , adding economic value over the years to come . It also has the potential to create new jobs in other sectors including logistics and e-commerce as well as industry training . •
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