Intelligent Tech Channels Issue 56 | Page 35

FUTURE TECHNOLOGY to justify making a margin . We believe the way to do so is to help businesses solve business problems and achieve their Digital Transformation goals .
Simplifying cloud deployment
In this world , the role of a cloud enabler like Tarsus On Demand and its channel ecosystem is to simplify cloud deployment for end-user companies . SMBs migrating to the cloud , especially those that run hybrid or multi-clouds , quickly discover that moving to an As-a-Service world isn ’ t a simple matter of signing up with their credit cards . They face multiple challenges in terms of cost optimisation , security and data integration as they move workloads to multiple cloud providers . This is where the channel can still add enormous value by aggregating and orchestrating cloud products and knowledge at the point of consumption , making the technical and operational complexity as close to invisible as possible to the end-user company .
In this environment , the IT channel is best viewed as a connected ecosystem that prioritises the demands of the client rather than operating as a linear supply chain . SMBs can benefit from the value-added technical , consulting , vertical industry experience , and tools that cloud enablers like Tarsus On Demand , CSPs , VARs , ISVs , and consulting companies can unite to provide .
Tarsus On Demand strives to bring all the elements together for its partners and their customers . This includes sales enablement , demand generation and stable , scalable platforms for billing , management , and the provision and orchestration of services .
The subscription model offers resellers predictable revenue streams and enables SMBs to be more agile , scalable and efficient in how they operate .
In order to fully realise the benefits of Asa-Service , SMBs still want channel partners
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