EXPERT SPEAK

Cloud computing solutions enable enterprises across verticals to power their Digital Transformation journeys . Living in a pandemic has made every business realise the need to be digitally agile , robust , reliable , and secure . Deploying the cloud for business is the fastest and surest way to achieve this . Every other Digital Transformation solution can be bolted on after the enterprise has adopted and migrated to a cloud platform . However , the pandemic has prompted a review of more than half of all large-scale global industrial projects , and cloud computing presents a big opportunity that the channel simply cannot afford to miss , writes Kerry Grimes , Head of Global Partners , AVEVA .

Today , customers from all industries are either planning to migrate to cloud platforms or have already started that journey . It is

Kerry Grimes , Head of Global Partners , AVEVA imperative for system integrators and valueadded partners for industrial solutions , traditionally facing oil and gas , energy and power , engineering and construction and utility networks , to similarly advance their journey into the cloud and keep pace with their customers . As every organisation moves towards becoming a cloud-first business , channel partners must make a similar transition – or risk being left behind .

The COVID-19 pandemic has served as a catalyst for every company to accelerate its move to the cloud to unlock the benefits of Digital Transformation , from resilience and cost reductions to new products and services . For channel partners , the trend represents an opportunity to build a holistic cloud journey at speed and scale for innovation-focused clients .

Lateral integration is necessary for channel partners

As a regional channel partner delivering industrial and high value software solutions for large enterprises , you are likely to find that your customer personas are also changing . If you dealt with the vice-president of capital projects or the chief investment

54