Intelligent Tech Channels Issue 51 | Page 27

MIDDLE EAST
REGIONAL CHANNELS
MIDDLE EAST
Demo Lab – Data Center

MBUZZ a distributor of IT components and solutions , has announced the launch of its Experience Centre . The new facility is a state-of-the-art innovation space that enables channel partners to re-imagine their business by collaborating with MBUZZ . The Centre is equipped with demo labs , service and integration , training and media rooms that enables solution providers to connect and engage with thought leaders and industry experts to bring concepts to life through focused demos and planned sessions .

“ We believe in our slogan ‘ Explore , Engage and Empower ’, and the new facility reflects this tenet . We have a demo lab where customers get firsthand experience with the products of their choice . Partners and end-users are welcome to view our service and integration process in another part of the Experience Centre . The centre has a training facility to empower partners
and end-users with product knowledge and our media and knowledge platform is open for customers to engage with us , sharing their views and thoughts ,” said Nawaf Al Shammari , Chairman , MBUZZ .
MBUZZ expects the Experience Centre to further collaboration between industry leading technology vendors the company represents and customers – individual as well as resellers . Each product has a unique selling proposition , and the Experience Centre will highlight these so customers can experience the difference for themselves whether it is workstations , servers and storage systems , gaming , components , or audiovisual solutions .
According to the vendor , the brands represented are among the industry ’ s largest portfolio of solutions , systems , and products . Each is a market leader and innovator .
“ The Experience Centre will allow customers to prioritise their requirements and make studied assessments on how they can be empowered . Each product addresses an industry need whether it is reliability , security , scalability , or better connectivity . We are not here only to sell products ; we want our customers to find the solutions they are looking for ,” Al Shammari added .
While the demo lab helps customers get a look and feel of the products , the service and integration facility will give them a unique outlook on the way the products are assembled . The training room is open to customers who need training on use of the products and even available to them for training their customers . The media centre with its technology driven products will promote dialogue that will enable MBUZZ to refine its delivery and gain customer delight .
Since its inception in 2007 , MBUZZ has been building on its market knowledge and the Experience Centre is one of the outcomes of its learnings over the years . MBUZZ is offering special offers to the first 100 customers that will be received at the Centre . •
Service and Integration Centre

MBUZZ LAUNCHES EXPERIENCE CENTRE FOR VENDORS AND CHANNEL

INTELLIGENT TECH CHANNELS 27