NEWS
ASBIS Middle East targets 20 % growth in 2021
Hesham Tantawi , Vice President , ASBIS MENA
Regional value-added distributor ASBIS
Middle East , has announced that it is targeting 20 % growth this year with its Middle East and North Africa ( MENA ) business .
The announcement comes as the regional VAD continues to witness its channel business start to pick up as lockdown restrictions begin to ease across the region .
Hesham Tantawi , Vice President , ASBIS Middle East and North Africa ( MENA ), said the company has noticed huge growth in the gaming , VAD and PC computing in recent years , even before the COVID-19 pandemic started . “ With this steady growth , the channel industry is catching up and has even passed the other technology sectors . ASBIS Middle East has been in business in the region for over 22 years and knows the best way to convert the industry ’ s situation into opportunities .”
Tantawi added that ASBIS Middle East is a distributor of leading brands like AMD , Intel , Sapphire , AFOX , Seagate , Supermicro , Western Digital , TP-Link , Logitech and a few more will come in the portfolio soon . “ This year we are aiming for a 20 % growth compared to the predicted market growth of 8 %. The reason for this is that ASBIS does business scientifically . We focus on the research of products or the technology we wish to implement and assure ourselves that we are picking the best one according to the needs and circumstances of the market ,” he said .
CBT partners with Taeknizon to boost digitalisation in UAE
Cloud Box Technologies ( CBT ), an IT Infrastructure solutions provider in the Middle East , has announced a strategic partnership agreement with Taeknizon , a private cloud provider in the Middle East and Asia .
Taeknizon specialises in designing and delivering large-scale and complex IT networking and data centre projects .
In terms of the partnership , it will give CBT access to Taeknizon ’ s diverse list of clients across multiple verticals . It will also enable CBT and Taeknizon to tap into the post-pandemic growth in demand for cloud solutions .
“ Adding Taeknizon ’ s cloud offering will be an absolute game changer to our business . We see great traction in the market for digitalisation – and cloud is a crucial element of any digitalisation process . Taeknizon ’ s Taekni cloud fulfilled all local and international compliances , and their highly customisable cloud solutions are locally stored in the UAE ,” said Ranjith Kaippada , Managing Director , Cloud Box Technologies .
As a value-added solutions provider , CBT will approach its customers and offer them complimentary consultation with Taeknizon to assess , design and recommend a Digital Transformation plan . CBT will front-end the deals from a technology perspective . Currently , the partnership covers the UAE , but can be extended worldwide based on Taeknizon ’ s regional presence and customer demand .
“ CBT has a proven track record and is well-established in the UAE market . CBT ’ s technical expertise to upsell cloud technologies is top-notch . Besides , CBT ’ s market experience and access to the end customers is an added value ,” said Anithan Chandran , CEO , Taeknizon .
Ranjith Kaippada , Managing Director , Cloud Box Technologies
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