Intelligent Tech Channels Issue 24 | Page 6

NEWS Finesse signs partnership to digitally transform UAE’s dining experience G ourmet Gulf, a renowned hospitality company in the region, has selected Finesse, a global software system integrator and Salesforce, a global leader in CRM, to digitally transform, taking customer dining experience in the UAE to new heights. The UAE-based hospitality company’s partnership with Finesse and Salesforce is set to equip its business with diverse and unique functioning that allows it to expand its guest base, brand portfolio and cuisines while enhancing its customer loyalty. Through Salesforce, Finesse supports Gourmet Gulf to drive higher customer engagement, world-class dining experience, and enhanced customer management. Salesforce’s leading CRM and cloud computing services will enable Gourmet Gulf to usher in dynamic new customer engagement models in entirely new ways that will exceed its diners’ expectations. Sunil Paul, Co-Founder and COO, Finesse, said: “We are pleased to be chosen as a strategic partner by Gourmet Gulf. With our expertise and experience in digital solutions and services, we will support Gourmet Gulf to become the best-in-class when it comes to the Diner Success Platform, customer service and ensuring loyalty. We will always continue to invest our best in this association with them and Thierry Nicault, Regional Vice-President Enterprise Business Unit (EBU) for Middle East, Africa and Central Europe Salesforce; Joe Teixeira, CEO, Gourmet Gulf; and Sunil Paul, Co-Founder and COO, Finesse navigate Gourmet Gulf in its Digital Transformation.” Joe Teixeira, CEO, Gourmet Gulf, said: “After an elaborate evaluation process, we have chosen Finesse and Salesforce to implement the proposed solution as it resonates with our vision and will help to leave a unique experience with our customers.” Partner Awards announced: Veeam honours partners in Middle East V eeam Software, a leader in backup solutions that enable Intelligent Data Management, has announced the winners of the 2018 Veeam Partner Awards at the Partner Summit in Lebanon. The annual awards recognise and celebrate the commitment and success of Veeam ProPartners and Veeam Cloud and Service Provider (VCSP) partners who have demonstrated success in providing Veeam solutions to their customers and growing their business while supporting users on the journey to Intelligent Data Management. Gilles Pommier, Vice President Channel and Alliances EMEA, Veeam, said: “We are confident that we are delivering new data management capabilities for our partners to help grow their business by empowering their customers to do more with their data, offering more choice and identifying new revenue opportunities for multi-cloud environments. We do all of our business 6 through the channel, so we are excited to celebrate the success of our partners from the past year and recognise the work and talent in the Middle East that is helping businesses achieve true business transformation.” The following Veeam ProPartners and VCSPs were recognised at the 2019 Veeam Partner Summit in Lebanon: Ÿ Ÿ Fastest Growth of the Year: Midware Data Systems Ÿ Ÿ Most Significant Project of the Year: Al Rostamani Ÿ Ÿ Most Active Partner of the Year: Burhantec Ÿ Ÿ VCSP Partner of the Year: BIOS Ÿ Ÿ Champion for New Products Positioning: MDS – UAE Ÿ Ÿ Technical Champion: Systems Engineering of Egypt Ÿ Ÿ Highest Revenue Contribution Partner: Alpha Data