Intelligent Tech Channels Issue 23 | Page 55

StarLink announces the appointment of new COO do un A | INDUSTRY APPOINTMENTS rba d, C OO, Starlink S tarLink, a ‘true’ value-added-distributor (VAD) based in the Middle East, Turkey and Africa (META), has announced the appointment of Zaidoun Arbad, who has joined StarLink’s leadership team in the capacity of Chief Operating Officer. A forward thinking and innovative leader with extensive experience spanning nearly two decades in the META region, Arbad brings a combination of sales prowess, operational excellence, financial leadership and global go-to-market expertise. As COO, Arbad will lead the channel, to join StarLink’s team and I am incredibly energised to help lead the company to the next level in its global dominance tied with operational excellence,” said Arbad. Prior to joining StarLink, Arbad held various positions at Cisco and HP starting with a successful career in finance and operations; he progressed into a successful sales career as General Manager for Cisco customer success and operations, and direct the company’s finance and administrative functions. This is a strategic position in the continued improvement to StarLink’s operational effectiveness. “StarLink is experiencing accelerated growth with the success of its unbeatable strategy. We disrupted the market 15 years ago by pioneering best-in-class value added distribution. It’s a tremendous pleasure Kuwait, then as a Regional Channel Head for Gulf and Levant. Most recently Zaidoun has been the regional sales head and General Manager for one of the niche cybersecurity VADs in MEA. I am incredibly energised to help lead the company to the next level. |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||| Orange Business Services appoints Sahem Azzam as Vice President for Middle East and Africa O range Business Services has announced the appointment of Sahem Azzam as Vice President Middle East and Africa. He is based in the regional headquarters at Dubai Silicon Oasis in the UAE. Sahem brings over 15 years of experience in the region to his new role, including sales and marketing management across the ICT industry and networking space in several multinational organisations. He takes over the regional leadership position from Luc Serviant. Issue 23 He will focus on accelerating the growth of the business. INTELLIGENT TECH CHANNELS Indirect, Middle East, Africa, Russia (IMEAR), at Orange Business Services. ˜ Sahem brings over 15 years of experience in the region to his new role, including sales and marketing management across the ICT industry and networking space in several multinational organisations. Sahem will lead the Orange Business Services regional team from the Dubai headquarters, supported by offices in Egypt, Morocco, Nigeria, Saudi Arabia and the Arabian Gulf, South Africa and Turkey. He will focus on accelerating the growth of the business, leveraging opportunities from the rapid digital business transformation across the region, which is creating a new operating landscape for enterprises and governments. “We are pleased to welcome Sahem Azzam, who will play a critical role in leading the regional team in the Middle East and Africa, supported by our strong partner ecosystem and innovation culture. Our ambition is to accelerate our growth in this very diverse region with unique opportunities across many industries, including large and complex Smart City projects in the Arabian Gulf,” said Richard Van Wageningen, Senior Vice President for ice Pr es ide nt o f EM EA Sales 55